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Saturday, May 29, 2010

Dodge Dart rendering selected as finalist in InsideLine's First Photoshop Contest

Personal File: I entered the first ever Edmunds InsideLine Photoshop Contest and have been selected as one of the finalists. The theme was to speculate what the Chrysler/Fiat merger will bring us (Americans) in the next few years.

My entry is a reskinned Fiat Bravo Active Sport with bold styling cues taken from both the cancelled SRT-4 Caliber and SRT-8 Magnum. Th results look pretty convincing.

So I had the rendering figured out, but needed a name. The name would be critical if anything like this were ever to see production. So I first thought I'd use the very popular Neon nameplate. However after thinking about it a little bit longer, Neon didn't seem to fit with the other current Dodge offerings. Many of them went back to classic names like Charger and Challenger. The answer became obvious to me then - the Dart! - the original 'big bang for the buck' Dodge car.

What do you think? Do I have the goods to take top spot in the voting?

Click here to view this article.

All source photos copyright original owners.


UPDATE: The link to this article no longer exists as Edmunds' Inside Line was discontinued in 2013. You can still view the original article via the Wayback Machine.


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