Rewind: This is the tenth in a series of posts where I dive into detail of the work completed for Edmunds InsideLine engagements.
Creative Brief: Scott Oldham reached out with a request to create a convertible variation for a car would likely never have one: a Hyundai Genesis coupe. The criteria was simple, take the new coupe and turn it into a convertible utilizing elements from the Infiniti G37 convertible. With a few changes in the rear flanks of the car due to the dip in the rear side window, I was able to put together a convincing rendering as both cars had similar shapes and proportions.
Execution Highlights - Front
- Donor pieces for seats, portion of windscreen/a-frame, rearview mirrors, rear deck spoiler, and convertible clamshell all came from a Infinity G37
- Custom brushed the removal of the bottom cutout of rear side window, blending of convertible donor bits into the rear fender, and adjustments to the rear light casing
Execution Highlights - Profile
- Donor pieces for seats, portion of windscreen/a-frame, rearview mirrors, rear deck spoiler, and convertible clamshell all came from a Infinity G37
- Custom brushed the removal of the bottom cutout of rear side window, blending of convertible donor bits into the rear fender, and adjustments to the rear light casing
Final Thoughts: As mentioned in the article, it was a shame Hyundai never considered a convertible version of the coupe. It would have been a stunner and might have been a way to keep sales going for the model. Sales numbers started to slide in 2014 and by the end of 2016, the car was cancelled.
Original Blog Link: Hyundai Says No to Genesis Convertible
